Free tools
Two tools we built because we needed them ourselves
Every audit we do for a client starts with the same questions, so we built the answers into software. Both are free to run, neither asks for a card, and you are welcome to use them and never speak to us.
Quence
Website and AI-readiness audit
Paste a URL and get a scored report in about fifteen seconds: technical health, on-page SEO, speed, structured data and whether AI assistants can actually read the site.
Who it is for: Owners who suspect something is wrong but do not know what, and agencies who want a second opinion before quoting.
- Scores the things that decide rankings, not vanity metrics
- Checks whether ChatGPT and Google's AI answers can read your pages at all
- Names the exact fixes rather than telling you to improve SEO
- Weekly re-checks so you can see whether a change worked
Competitor Watch
Competitor snapshot and change tracking
Point it at a competitor and it reports what is publicly visible: their pages, pricing signals, marketing stack, schema and how often the site changes. Then it watches for changes and tells you what moved.
Who it is for: Anyone who keeps hearing what a rival is doing second-hand and would rather see it.
- One snapshot of a rival's public setup, no guesswork
- Tracks changes over time so you see moves as they happen
- Shows the marketing and analytics tools they are running
- Useful before a rebuild: it tells you what you are up against
Questions people ask
Are these actually free?
Yes. Both run a full check without an account. Quence has a paid tier for ongoing monitoring, but the audit itself costs nothing and does not ask for a card.
Why would an agency give tools away?
Because most people who run an audit fix it themselves, and a few decide they would rather someone did it for them. The ones who call us already know what is wrong, which makes for a much better first conversation.
Do you see my results?
We do not go looking. If you want us to read a report and tell you what we would do about it, send it to us and we will.
What is AI-readiness and why does it matter now?
A growing share of searches end in an AI answer rather than a list of links. Those systems often cannot execute JavaScript, so a site that renders entirely in the browser can look empty to them even when it looks fine to you. Quence checks specifically for that.
Rather someone just fixed it?
Run the audit, send us the report, and we will tell you honestly what is worth doing and what is not. We are in Wrexham and work across Chester and North Wales.